
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
النسخة 5الرقم المعياري الدولي: 978-0078028922
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
النسخة 5الرقم المعياري الدولي: 978-0078028922 تمرين 5
Your marketing plan needs a market-product grid to ( a ) focus your marketing efforts and ( b ) help you create a forecast of sales for the company. Use this step:
Define the market segments (the rows in your grid) using the bases of segmentation used to segment consumer and organizational markets.
Define the market segments (the rows in your grid) using the bases of segmentation used to segment consumer and organizational markets.
التوضيح
There is a company named XYZ which manuf...
Marketing 5th Edition by Roger Kerin,Steven Hartley ,William Rudelius,Erin Steffes
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