
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
النسخة 9الرقم المعياري الدولي: 978-0073404868
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
النسخة 9الرقم المعياري الدولي: 978-0073404868 تمرين 2
Explain the process of selective perception, and the various ways in which consumers may filter information. What is the relevance of this for consumer behavior?
التوضيح
Psychologists know that consumers filter...
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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