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book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

النسخة 9الرقم المعياري الدولي: 978-0073404868
book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

النسخة 9الرقم المعياري الدولي: 978-0073404868
تمرين 5
One of the fastest growing market segments in the United States are Hispanics. Discuss how marketers have attempted to appeal to Hispanics. Do Hispanics require a different set of IMC strategies than others? Explain.
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Marketers now have more Hispanic media, ...

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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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