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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
النسخة 9الرقم المعياري الدولي: 978-0073404868Advertising and Promotion 9th Edition by George Belch ,Michael Belch
النسخة 9الرقم المعياري الدولي: 978-0073404868 تمرين 13
Do you think that a company that recruits consumers to participate in an online brand community such as Procter Gamble's Voocalpoint programs should encourage participants to disclose their association with the organization when discussing a product with others? Why or why not?
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There may be ethical issues associated w...
Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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