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book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

النسخة 9الرقم المعياري الدولي: 978-0073404868
book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

النسخة 9الرقم المعياري الدولي: 978-0073404868
تمرين 9
What are the values associated with setting objectives for IMC? How can marketers improve their communications programs by establishing specific objectives?
التوضيح
موثّق
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The values provided by objectives includ...

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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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