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book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

النسخة 9الرقم المعياري الدولي: 978-0073404868
book Advertising and Promotion 9th Edition by George Belch ,Michael Belch cover

Advertising and Promotion 9th Edition by George Belch ,Michael Belch

النسخة 9الرقم المعياري الدولي: 978-0073404868
تمرين 7
Explain why it is so difficult to measure the effectiveness of an IMC program that uses multiple program elements.
التوضيح
موثّق
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Think about the argument used to describ...

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Advertising and Promotion 9th Edition by George Belch ,Michael Belch
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