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book BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon cover

BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon

النسخة 18الرقم المعياري الدولي: 978-0077577193
book BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon cover

BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon

النسخة 18الرقم المعياري الدولي: 978-0077577193
تمرين 9
Explain the importance of an organized new-product development process and illustrate how it might be used for ( a ) a new hair care product, ( b ) a new children's toy, and ( c ) a new subscribers-only cable television channel.
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A new product should be developed accord...

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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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