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book BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon cover

BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon

النسخة 18الرقم المعياري الدولي: 978-0077577193
book BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon cover

BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon

النسخة 18الرقم المعياري الدولي: 978-0077577193
تمرين 3
Review the Dell case at the beginning of the chapter and then discuss the competitive advantages that Barnes Noble would have over a small bookshop. What advantages does a small bookshop have?
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BASIC MARKETING 18th Edition by Jerome McCarthy William Perreault, Joseph Cannon
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