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Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
النسخة 8الرقم المعياري الدولي: 978-1133188544Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
النسخة 8الرقم المعياري الدولي: 978-1133188544 تمرين 12
Interview representatives of your local media outlets (e.g., radio stations, television stations, and newspapers) and determine the extent to which they utilize sources of standardized marketing information. You may want to use the following questions as a guideline for your interviews.
a. Which sources do they use
b. What specific types of information do they obtain from the source
c. How do they use the information
d. How important is the information in how they do business
e. How do they rate the accuracy of the information
f. Do they supplement the standardized information with locally collected primary data
a. Which sources do they use
b. What specific types of information do they obtain from the source
c. How do they use the information
d. How important is the information in how they do business
e. How do they rate the accuracy of the information
f. Do they supplement the standardized information with locally collected primary data
التوضيح
هذا السؤال ليس له إجابة موثقة من أحد الخبراء بعد، دع الذكاء الاصطناعي Copilot في كويز بلس يساعدك في إيجاد الحل.
Basic Marketing Research 8th Edition by Tom Brown,Tracy Suter,Gilbert Churchill
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