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Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
النسخة 6الرقم المعياري الدولي: 978-0078112058Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
النسخة 6الرقم المعياري الدولي: 978-0078112058 تمرين 4
Why did the gentleman described in Exhibit 4.1 leave his bank after 30 years? What were the underlying causes of his dissatisfaction in that instance, and why would that cause him to leave the bank?
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Reason for the service failure:
In this...
Services Marketing 6th Edition by Valerie Zeithaml,Mary Jo Bitner,Dwayne Gremler
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