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book Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh cover

Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh

النسخة 13الرقم المعياري الدولي: 978-1259232541
book Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh cover

Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh

النسخة 13الرقم المعياري الدولي: 978-1259232541
تمرين 14
Which values are most relevant to the purchase or use of the following Are they currently favorable or unfavorable for ownership\use Are they shifting at all If so, is the shift in a favorable or unfavorable direction
a. Dietary supplements
b. The Salvation Army
c. Financial investments (stocks, mutual funds, etc.)
d. Home theater systems
e. Tanning salon
f. Expensive Jewelry
التوضيح
موثّق
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a.
Dietary supplement basically refers ...

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Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
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