
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
النسخة 13الرقم المعياري الدولي: 978-1259232541
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
النسخة 13الرقم المعياري الدولي: 978-1259232541 تمرين 14
Develop a marketing strategy based on VALS for
a. Starbucks
b. Grand Canyon kayak vacation
c. Sirius satellite radio
d. Kawasaki jet ski
e. Triumph motorcycles
f. NBA
a. Starbucks
b. Grand Canyon kayak vacation
c. Sirius satellite radio
d. Kawasaki jet ski
e. Triumph motorcycles
f. NBA
التوضيح
VAL's : They are Psychographic segmentat...
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
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