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Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
النسخة 13الرقم المعياري الدولي: 978-1259232541Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
النسخة 13الرقم المعياري الدولي: 978-1259232541 تمرين 14
How are social and economic risks associated with the following products likely to affect the outlet choice behavior of consumers How would the perception of these risks differ by consumer Situation
a. Sports car
b. Athletic shoes (for running)
c. Wine (as a gift)
d. Hairdresser
e. Mountain bike
f. Mouthwash
g. Cell phone
h. Movie for a date
a. Sports car
b. Athletic shoes (for running)
c. Wine (as a gift)
d. Hairdresser
e. Mountain bike
f. Mouthwash
g. Cell phone
h. Movie for a date
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موثّق
The purchase decision may not fulfill th...
Consumer Behavior: Building Marketing Strategy 13th Edition by Delbert Hawkins, David Mothersbaugh
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