Fundamentals of Management 6th Edition by Ricky Griffin

تمرين 9

Some quality gurus claim that high-quality products or services are those that are error free. Others claim that high quality exists when customers' needs are satisfied. Still others claim that high-quality products or services must be innovative. Do you subscribe to one of these views? If not, how would you define quality? Explain how the choice of a quality definition affects managers' behavior.