Essentials of Strategic Management: The Quest for Competitive Advantage 4th Edition by John Gamble, Arthur Thompson, Margaret Peteraf

تمرين 3

Go to the company investor relations websites for ExxonMobil (ir.exxonmobil.com), Pfizer (www.pfizer.com/investors), and Intel (www.intc.com) to find examples of strategic and financial objectives. List four objectives for each company and indicate which of these are strategic and which are financial.