Essentials of Strategic Management: The Quest for Competitive Advantage 4th Edition by John Gamble, Arthur Thompson, Margaret Peteraf

تمرين 3

Based on the strategic group map in Concepts & Connections 3.1, who are Nordstrom's closest competitors? Between which two strategic groups is competition the strongest? Why do you think no retail chains are positioned in the upperright corner of the map? Which company/strategic group faces the weakest competition from the members of other strategic groups?