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book Market-Based Management 6th Edition by Roger Best cover

Market-Based Management 6th Edition by Roger Best

النسخة 6الرقم المعياري الدولي: 978-0130387752
book Market-Based Management 6th Edition by Roger Best cover

Market-Based Management 6th Edition by Roger Best

النسخة 6الرقم المعياري الدولي: 978-0130387752
تمرين 1
How would Procter Gamble use a product-level measure of net marketing contribution for the Tide brand in the U.S. market?
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موثّق
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A marketing profitability metric forms a...

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Market-Based Management 6th Edition by Roger Best
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