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book Market-Based Management 6th Edition by Roger Best cover

Market-Based Management 6th Edition by Roger Best

النسخة 6الرقم المعياري الدولي: 978-0130387752
book Market-Based Management 6th Edition by Roger Best cover

Market-Based Management 6th Edition by Roger Best

النسخة 6الرقم المعياري الدولي: 978-0130387752
تمرين 11
How does a business such as McDonald's develop a positioning strategy around some aspect of service differentiation? How would this strategy compare with the service differentiation achieved by Les Schwab Tire Centers?
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Service differentiation refers to the st...

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Market-Based Management 6th Edition by Roger Best
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