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book Market-Based Management 6th Edition by Roger Best cover

Market-Based Management 6th Edition by Roger Best

النسخة 6الرقم المعياري الدولي: 978-0130387752
book Market-Based Management 6th Edition by Roger Best cover

Market-Based Management 6th Edition by Roger Best

النسخة 6الرقم المعياري الدولي: 978-0130387752
تمرين 14
How should the carryover sales effect of an advertising effort be used to evaluate the profit impact of the advertising effort?
التوضيح
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Carryover effects:
Carryover effect in ...

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Market-Based Management 6th Edition by Roger Best
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