Advanced Electronics manufactures DVDs and sells them directly to retailers who typically sell them for $20. Retailers take a 40% margin based on the retail selling price. Advanced's cost information is as follows: 11eba65b_a460_bcd4_899f_859ce3614d07_SM2953_00 Calculate the following: a. contribution per unit and contribution margin b. break-even volume in DVD units and dollars c. volume in DVD units and dollar sales necessary if Advanced's profit goal is 20% profit on sales d. net profit if 5 million DVDs are sold

Marketing 13th Edition by Gary Armstrong, Philip Kotler

النسخة 13الرقم المعياري الدولي: 978-0134149530

Marketing 13th Edition by Gary Armstrong, Philip Kotler

النسخة 13الرقم المعياري الدولي: 978-0134149530

تمرين 27

Advanced Electronics manufactures DVDs and sells them directly to retailers who typically sell them for $20. Retailers take a 40% margin based on the retail selling price. Advanced's cost information is as follows:

Calculate the following:
a. contribution per unit and contribution margin
b. break-even volume in DVD units and dollars
c. volume in DVD units and dollar sales necessary if Advanced's profit goal is 20% profit on sales
d. net profit if 5 million DVDs are sold

التوضيح

موثّق

Setting Price Based on Costs
AE# manufa...