Marketing 13th Edition by Gary Armstrong, Philip Kotler

تمرين 6

Visit www.transparency.org and find the most recent Corruption Perceptions Index (CPI) report. What is the most recent CPI for the following countries: Argentina, Denmark, Jamaica, Myanmar, New Zealand, Somali, and the United States? What are the implications of this index for U.S.-based companies doing business in these countries? (AACSB: Communication; Use of IT; Reflective Thinking)