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book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

النسخة 3الرقم المعياري الدولي: 978-0077622114
book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

النسخة 3الرقم المعياري الدولي: 978-0077622114
تمرين 6
What are the six key macroenvironmental factors?
2. Differentiate between country culture and regional culture.
3. Identify the different generational cohorts. What key dimension is used to classify an individual into a given cohort?
4. What are some important social trends shaping consumer values these days?
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Marketing is defined as a function which...

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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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