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book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

النسخة 3الرقم المعياري الدولي: 978-0077622114
book Marketing 3rd Edition by Dhruv Grewal,Michael Levy cover

Marketing 3rd Edition by Dhruv Grewal,Michael Levy

النسخة 3الرقم المعياري الدولي: 978-0077622114
تمرين 18
How does an individual firm like Wal-Mart manage a supply chain, particularly considering that supply chains include multiple firms with potentially conflicting objectives? Describe some of the conflicts that could arise in such a circumstance.
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Supply chain management refers to the pr...

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Marketing 3rd Edition by Dhruv Grewal,Michael Levy
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