Marketing 3rd Edition by Dhruv Grewal,Michael Levy

تمرين 12

Imagine that you have just been hired by an online start-up company to sell ads on its Web site. You are asked what you think would be a "fair" compensation package for you. Using the information from the chapter, make a list of all the elements that should be included in your compensation package. What changes, if any, should be made over time?