Contemporary Business 14th Edition by Louis Boone, David Kurtz

تمرين 33

Choose a product that you purchased recently. Identify the various media that were used to promote the product and analyze the promotional mix. Do you agree with the company's marketing strategy, or would you recommend changes to the mix? Why? Create your own print ad for the product you chose, using any business strategies or knowl-edge you have learned in this course so far.