Deck 18: Nonprofits and Nongovernmental Organizations

Question 1

Intense competition among nonprofit organizations for limited resources, combined with advances in technology, require new approaches in how public relations is practiced in nonprofits.

Answer 1

Answer guide: New approaches in the practice of nonprofit public relations include

Question 2

More than 1.6 million nonprofit organizations fill the gaps in meeting the needs of society left unattended by the other two sectors-for-profit corporations and government.Briefly discuss the changing climate that affects how public relations operates in nonprofit organizations.

Answer 2

Answer guide: The nonprofit sector operates within a climate of change