Deck 4: Ethics and Social Responsibility for Sustainable Marketing

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Question
Which of the following is NOT a possible reason why the state of perceived ethical business conduct is at its present level?

A)there is a growing tendency for business decisions to be judged publicly by groups with different values and interests
B)there is less pressure on businesspeople to make decisions in a society characterized by diverse value systems
C)the public's expectations regarding ethical business behaviour have increased
D)there is increased pressure on businesspeople to make decisions in a society characterized by diverse value systems
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Question
PepsiCo Beverages Canada is recognized for their sustainable use of all of the following except:

A)Packaging.
B)Water.
C)Energy.
D)Pricing.
Question
Several companies meet and agree to bid rigging for sealed tendered government contract work. Bid rigging is:

A)unethical and illegal.
B)unethical but legal.
C)ethical and legal.
D)ethical but illegal.
Question
A real estate agent sells a high-rise condo unit to a customer, primarily because the customer loves the city view from the condo windows. The agent shows the customer a promotional leaflet suggesting that there will be no further construction in the area
For quite some time but knows that in one year another high-rise will be built,
Effectively blocking the view so important to the customer. The agent decides not to give that information to the customer. This action would normally be considered:

A)ethical and legal.
B)unethical and illegal.
C)ethical but illegal.
D)unethical but legal.
Question
The Ronald McDonald House creates an environment for their staff and guests that includes guidelines such as 'treating everyone how you would like to be treated.' This guideline is referred to as a good:

A)Business principal
B)Law
C)Ethic
D)Regulation
Question
Many media today use pay-to-vote polls (in which respondents use a 900 telephone number to vote "yes" or "no" on a current issue)as a means of generating viewer or listener interest. The Research Industry Coalition (RIC)has asked all media to acknowledge the questionable validity of such polls by informing viewers or listeners that the results are NOT representative of the population but are just a frequency
Distribution of those who call when the media report the results. If a television station chooses not to make viewers aware of the shortcomings of the poll, its business
Practice would fall into which of the following categories?

A)unethical but legal
B)unethical and illegal
C)ethical but illegal
D)ethical and legal
Question
Which of the following statements accurately distinguishes between laws and ethics?

A)Ethics deal with personal and moral principles while laws are society's values and are enforceable in the courts.
B)Ethics deal with internal (personal)issues, and laws deal with external (social)issues.
C)Ethics deal with religious and moral beliefs, and laws deal with social, economic, and environmental behaviours.
D)Laws reflect the beliefs of the majority, and ethics reflect the beliefs of smaller individual segments of society.
Question
A recent study of American and Canadian entrepreneurs on ethical perceptions found that of both considered it was unethical to blame an error on innocent co-workers.

A)100 percent
B)50 percent
C)45 percent
D)75 percent
Question
Telus believes in the health of the planet. They work to operationalize this belief across the planet and as a result have been named to the:

A)Dow Jones Sustainability North America Index.
B)Federal Government Committee on Global Warming.
C)David Suzuki Foundation.
D)Executive Committee of Green Peace.
Question
All Canadian companies must abide by established business laws for operation, which include financial reporting and employment standards. These laws are:

A)written documentation of a prescribed set of behaviours.
B)the agreed upon code of behaviour for a given nation, community, religious group, or family unit.
C)a specific set of behaviours a given society considers to be ethical.
D)society's values and standards that are enforceable in the courts.
Question
A Canadian business was conducting operations overseas where they were caught bribing officials in order to win engineering projects. Bribing is against Canadian society's values and standards. In essence, what did this business break?

A)cultural norms
B)industry practices
C)laws
D)ethics
Question
Socially responsible companies often are known by which "tagline"?

A)"If we can do it, so can you"
B)"A green business makes more green"
C)"Do well by doing good"
D)"Do good by doing well"
Question
Vancity has found a successful niche by leveraging which consumer trend?

A)Interest in the environment and eco-friendliness
B)Interest in ethical companies
C)Low-cost gifts
D)Interest in local charities
Question
A company uses a technique called "price gouging". This action would normally be considered:

A)unethical and illegal.
B)ethical but illegal.
C)ethical and legal.
D)unethical but legal.
Question
Researchers have identified numerous factors that influence ethical marketing behaviour and they include each of the following EXCEPT:

A)an individual's underlying personality traits
B)business culture
C)industry practices
D)societal culture and norms
Question
Encana Corporation in Calgary, Alberta, has made a commitment to being socially responsible with respect to the environment. Each year they demonstrate this commitment in their _.

A)product
B)distribution
C)pricing
D)promotion
Question
A company interviews a very qualified female for a business sales position. She is more qualified than any males who have been interviewed. However, the company knows that some male purchasing agents prefer to deal with a male salesperson, and so they hire a less qualified male applicant. This action would normally be considered:

A)ethical but illegal.
B)unethical but legal.
C)unethical and illegal.
D)ethical and legal.
Question
Which action does ENMAX take to be ethically and socially responsible?

A)Buying local energy
B)Greater use of non-renewable energy
C)Reduced community investment and involvement
D)Reduces carbon dioxide emissions
Question
Ethics are the:

A)social norms of a nation, community, or family.
B)religious tenets of the country or ethnic region you live in.
C)moral principles and values that govern the actions and decisions of an individual group.
D)laws of society that define a person's beliefs and behaviours.
Question
The moral principles and values that govern the actions and decisions of an individual or group are known as:

A)Social norms
B)Laws
C)Ethics
D)Religious precepts
Question
Consumers have witnessed numerous instances in the brokerage (insider trading), insurance (deceptive sales practices), and defence (bribery)industries going awry but where executives from these firms argues that they were simply behaving in a manner consistent with others in their industry. This corporate behaviour might mean that these firms:

A)believe they should be punished only if everyone else in their industry is.
B)attribute their actions to business culture.
C)are taking full blame for their actions.
D)will accept punishment for their actions if the punishment is determined by members of their industry.
Question
A computer program aimed at car dealers shows financing outcomes that misstate taxes and interest. The computer company agrees the program misleads buyers, but says it will provide what dealers want as long as it is not against the law. This is an example of an act that is:

A)ethical but illegal.
B)unethical and illegal.
C)ethical and legal.
D)unethical but legal.
Question
Those employees that report unethical or illegal actions of their employers are known as:

A)transparency champions
B)whistle-blowers
C)business heros
D)corporate employees
Question
When the procurement officer at a local municipality accepted lavish gifts from a road construction firm, who had just recently submitted a Request for Proposal for a published contract, this is an example of:

A)bribery.
B)an activity that is legal and ethical.
C)an activity that is illegal but ethical.
Question
A large investment bank has been notified by the Securities and Exchange Commission that several of its sales and trading officials may face charges for taking inflated commissions -in exchange for providing information on IPO shares in 1999 and 2000. This plus many other allegations caused the bank to release the following statement: "Our business dealings follow an accepted code of conduct in our industry." This statement means the bank executives:

A)are taking full blame for its actions.
B)believe they should be punished only if everyone else in their industry is.
C)will accept punishment for their actions if the punishment is determined by members of their industry.
D)attribute the bank's action to business culture.
Question
In various communities and businesses, culture serves as a socializing force that employees and residents explicitly and implicitly abide by. In essence, culture is helping to shape what is:

A)morally right and just.
B)exclusively the law of the land.
C)the considered opinion of a society's elders.
D)the will of the largest minority in a society.
Question
The goal of Transparency International is to rank businesses and countries according to which of the following?

A)unsafe products
B)sustainability
C)bribery
D)corporate stealing
Question
First Nations of Canada are very concerned about the disconnect of their ancestor's culture and the culture of their children growing up today in the 21st century. Culture refers to:

A)the music, art, theatre, etc. that reflects the values of an entire nation.
B)the combination of beliefs and behaviours accepted as correct regardless of a person's age, sex, race, or religion.
C)the set of values, ideas, and attitudes of a homogenous group of people that are transmitted from one generation to the next.
D)the learned behaviours of a specific racial, ethnic, or religious group based on ethics and protected by laws.
Question
10 percent of Canadian and American entrepreneurs surveyed reported that it was ethical to use insider trading information. Using insider trading information is both

A)ethical and illegal
B)unethical and legal
C)unethical and illegal
D)ethical and legal
Question
As the use of the Internet grows around the world, understanding between countries must be reached so that there can be as easy an exchange of ideas and information as possible. One important issue is opt-in versus opt-out. All European websites have opt-in policies, and U.S. websites have opt-out policies. Opt-in means customers must ask to be involved in data collection and marketing while opt-out companies
Automatically include customers in data collection unless the customer specifically asks not to be included. Europeans and European businesses believe it is unethical to invade someone's privacy. American businesses do it all the time because Americans are not nearly as protective of their right to privacy. What ethical factor is illustrated by this example?

A)business culture
B)organizational culture and expectations
C)societal culture and norms
D)industry practices
Question
Which of the following is considered to be a positive factor that influences ethical behaviour?

A)Revenue Canada
B)societal culture and norms
C)organizational structures
D)federal agencies
Question
In a study of Canadian and American entrepreneurs, researchers found that American entrepreneurs found which of the following more ethical, in comparison to Canadian entrepreneurs?

A)there is no difference between the two sets of entrepreneurs
B)take a 'loan' out on behalf of the company
C)use company services for personal use
D)use the business to obtain bank credit for personal use
Question
Making counterfeit copies of Rolex watches, Mont Blanc fountain pens, Prada purses and other international brands is pervasive in China because it is so easy to get away with it. Laws protecting intellectual property are unclear and sporadically enforced. Even when they are applied, sanctions are minimal, typically consisting of confiscation, a warning, a public apology, and perhaps a fine (negotiated, of course). Moreover, copying enjoys a long tradition in China and does not carry a stigma.
Copying a masterpiece was historically considered an art form in its own right, and
Chinese students have been taught for centuries to copy their teachers as accurately as possible before attempting to create. A business introducing a product into China
Needs to know that may lead to trademark infringements.

A)societal culture and norms
B)antecedent states
C)opinion leaders
D)organizational culture and expectations
Question
A small high tech firm doesn't have the financial resources to pay a licensing fee to use a patented technology in the design of its new computer technology but uses it none-the-less. This is an example of an act that is:

A)ethical but illegal.
B)unethical and illegal.
C)ethical and legal.
D)unethical but legal.
Question
In Korea, copying is quite common and according to international trade officials, many Koreans have the idea that the thoughts of one person should benefit all, and the Korean government rarely prosecutes infringements. infringements.

A)antecedent states
B)organizational culture and expectations
C)societal culture and norms
D)opinion leaders
Question
If numbers from the state-run China National Network Information Center (CNNIC)are correct, China has more than 17 million Internet users as of June 2000. The Chinese government is filtering, tracing, and monitoring everything Chinese users do online as it looks for dissidents. Yahoo!, a U.S. Internet service provider, excludes correspondence related to human rights, democracy, or Tibetan freedom transmission to and from China so it will not lose its ability to operate in China. By self-regulating communication to and from China, Yahoo! is acting:

A)unethically and illegally.
B)ethically but illegally.
C)ethically and legally.
D)unethically but legally.
Question
The effective rules of the game, the boundaries between competitive and unethical behaviour, and the codes of conduct in business dealings in business activities are collectively referred to as

A)Cultural modes and mores
B)Societal norms
C)Business cultures
D)Fair trade practices
Question
Desjardins Group is one of Canada's Top Corporate Citizens, for example, their CEO's compensation is also tied to sustainability-related performance targets. This is just one example of how Desjardins Group is demonstrating:

A)corporate compensation
B)executive compensation strategy
C)corporate sustainability
D)corporate social responsibility
Question
Business culture affects ethical conduct both in the exchange relationship between sellers and buyers and in the:

A)accountability of buyers and sellers to federal and state legislation.
B)competitive behaviour among sellers.
C)price, service, and product responsibility to the ultimate consumer.
D)competitive behaviour between unrelated industries.
Question
Which of the following is NOT considered to be a factor influencing ethical behaviour?

A)societal culture and norms
B)industry practices
C)government legislation
D)business culture
Question
Recently, Facebook found itself in hot water with its users when it was discovered that the company intended to use personal data on its users to attract advertisers. In other words, Facebook's customers had a:

A)right to happiness.
B)right to be treated courteously.
C)right to be informed
D)right to safety.
Question
When a company places numerous "eco-friendly" labels from third party companies on their product, despite not being an environmentally responsible company, this is known as

A)social deception.
B)greenwashing.
C)unethical packaging.
D)green marketing.
Question
The Canadian privacy commissioner recently forced Facebook to update their privacy settings and better inform visitors of what they are and are not sharing publically and privately. This request was driven by consumer's:

A)right to choose.
B)right to be treated courteously.
C)right to safety.
D)right to be informed.
Question
Another expression for the term caveat emptor is:

A)the greatest good for the greatest number.
B)the thoughts of one person should benefit all.
C)the right to choose.
D)let the buyer beware.
Question
When Toysmart.com filed for bankruptcy in June 2000, it listed its customer database as one of its assets even though it had assured its customers it would never disclose their information to any third party. People who had purchased from Toysmart and were a part of its database were upset when they learned that their private information was being treated as property that was for sale. These customers believed that they
Should know how their private information would be used. In other words, Toysmart's former customers had a:

A)right to safety.
B)right to choose.
C)right to be treated courteously.
D)right to be informed.
Question
A supposedly organic clothing detergent company recently ran an ad campaign promoting the fact their products are manufactured without any additives, or environmentally harmful phosphates. During the same time the campaign was aired, a whistle-blower within the company went to the press to indicate that their detergents did, in fact, contain a fair amount of phosphates. The BEST description for this type of activity is:

A)green marketing.
B)deceptive advertising.
C)unethical but legal activity.
D)greenwashing.
Question
People who fly regularly collect frequent flyer miles that can be used for free flights at later dates. The existence of blackout days (days when frequent flyer miles cannot be redeemed)could interfere with consumers':

A)right to be informed.
B)right to be treated courteously.
C)right to safety.
D)right to choose.
Question
All of the following issues would be addressed by the codification of ethics between buyers and sellers with respect to consumer rights, except:

A)Mattel's Cabbage Patch Snacktime Kids doll catching child's hair in the doll's mouth and causing harm.
B)Most major universities now offer an extended selection of evening courses for those students who must work full time during the day.
C)In 4 provinces, insurance companies are not required to notify policy owners if the insurance company has specified the use of non-genuine replacement parts in auto repairs.
D)Students at a major university formed an action committee to protest a proposed "flat fee" tuition schedule.
Question
Many Canadian companies have set up consumer service departments to deal with customer comments and complaints. This is an example of Canadian companies showing a concern about consumer's:

A)right to be heard.
B)right to be treated courteously.
C)right to be informed.
D)right to choose.
Question
It was consumer complaints about late-night and repeated calls by telemarketers that led to greater limitations on telemarketing practices which best addresses a consumer's:

A)right to choose.
B)right to be informed.
C)right to safety.
D)right to be heard.
Question
When Tom went to buy a necklace, he decided to buy it from a pawnshop rather than a jewelry store. He congratulated himself when he saw the number of stones he had purchased for $300. The necklace turned his fiancée's neck green, and the "diamonds" turned out to be zirconium. Tom should have remembered:

A)the iceberg principle.
B)e pluribus unum.
C)caveat emptor
D)de facto marketing.
Question
Michael Smolensky, is CEO of Lifeway Foods, Inc., based in Skokie, Ill. The company sells kefir, a cultured milk product popular in Smolensky's native Russia. In 1997, Smolensky, who had developed his own secret recipe, got a call from his supplier,
Saying: "Michael, someone is trying to steal your secrets." Smolensky discovered later that a prospective rival had called to ask the supplier for certain ingredients by their secret codes, known only to Smolensky and the supplier. The rival had picked them
Out of Lifeway's refuse. This is an example of:

A)reasonable inquiry.
B)industry standardization.
C)corporate curiosity.
D)economic espionage.
Question
Fiji Water has created a perception by wanting to be viewed green or environmentally friendly by depicting a lush tropical landscape as the label on their water, despite shipping their water several tens of thousands of miles by ship, plane, train, and truck to reach the store shelf. They can be said to be engaged in:

A)social deception.
B)green marketing.
C)greenwashing.
D)environmental deception.
Question
While most websites collect personal information, such as consumer e-mail addresses, telephone numbers, shopping habits, and financial data, many of these sites fail to properly inform consumers about what is done with this information once obtained. This is related most directly to the consumer's:

A)right to safety.
B)right to be treated courteously.
C)right to choose.
D)right to be informed.
Question
A new soft drink manufacturer wanted to have their new beverage placed at the front of the main drink aisle at a local grocery store. The grocery store asked to receive an at-cost discount on the new soft drink, in order for them to place it at the front of the aisle. This is an example of:

A)economic espionage.
B)slotting allowances.
C)caveat emptor.
D)kickbacks.
Question
A company has recognized that 1 in 1000 of their products may default resulting in a non-harmful outcome for the user. This threshold is below their standards to issue a product recall. Instead they place a sticker on their product informing the user of the potential issue. What has the company just done?

A)demonstrated eco-friendliness
B)ruined their chances of profit
C)employed caveat emptor
D)issued a warning of potential injury
Question
P.T. Barnum was a 19th century businessman who made fortunes displaying oddities at his museum. Some were really freaks of nature; others were man-made like the white horse with a horn glued in the middle of his forehead. When asked if it were right not to tell people the bearded lady was actually a man, Barnum might have replied with which of the following?

A)e pluribus unum
B)caveat emptor
C)modus operandi
D)de facto marketing
Question
Recognizing the issue of greenwashing, the Canadian government developed ECOLOGO, this is helping Canadians to make informed choices about:

A)companies not to buy from
B)genuine environmentally sustainable products
C)companies that are not environmentally friendly
D)companies that use child-labour
Question
Economic espionage is:

A)fraudulent activities by a firm whereby the consumer is intentionally sold inferior goods or provided with inferior services for the sake of a larger profit.
B)the destruction of a competitor's goods or services through physical damage of property or damage to their reputation.
C)knowledge of wrong doing within a firm that goes unreported in order to better a worker's personal standing in the firm.
D)the clandestine collection of trade secrets or proprietary information about a company's competitors.
Question
With respect to the rights of consumers, which of the following is NOT specified in the codification of ethics between buyers and sellers in Canada?

A)the right to have fair prices
B)the right to be heard
C)the right to safety
D)the right to be informed
Question
Which of the following statements describes shortcomings associated with codes of ethics?

A)Most companies overlook infractions if the action is unethical but legal, and little action is taken if the unethical behaviour results in a profit for the firm.
B)Many codes of ethics lack specificity, and a problem exists with the perceived behaviour of top management and coworkers.
C)There is often a discrepancy between the code of ethics of a firm and the code of ethics of labour unions, and there is often a discrepancy between the code of ethics of a firm and the personal and moral beliefs of an individual employee.
D)Most companies do not have a formal code of ethics and for those that do, there is no way for the codes to be enforced.
Question
Lava.com is an Internet company that helps other organizations put concepts that they hope will let them dominate the market in their industry into action. In its promotion, it states, "We ignore the rules, and we let no obstacle stand in your company's way-no matter how bold or impossible your idea may seem." The company is composed of eighteen bright young Internet experts. They work in one large room, which also contains dartboards, a pool table, and a meditation center. If you were to walk into the office, it would be next to impossible to tell the company owners from its lowest
Ranking employee. This is a description of the Internet company's:

A)socialization process.
B)corporate culture.
C)environmental strategy.
D)operational code.
Question
A local business has created a working environment, where they are known to 'work hard and play hard.' While the staff is expected to put in long hours in the office, the management frequently pays for the staff to go on relaxing vacations and experience fun corporate retreats. This environment is known as a:

A)operational code
B)corporate culture
C)socialization process
D)mission environment
Question
Procter & Gamble recently charged that competitors photographed its plants and product lines, stole a sample of its cookie dough and infiltrated a confidential sales
Presentation to learn about its technology, recipe and marketing plan. The competitors paid Procter & Gamble $120 million after a lengthy dispute. This is an example of:

A)customer service.
B)bribes.
C)economic espionage.
D)target marketing.
Question
Which of the following is one of the major reasons for the violation of ethics codes?

A)religious beliefs
B)fear of disciplinary action
C)family influence
D)lack of specificity
Question
In 2002, six executives of Tyson Foods, one of the world's largest poultry, beef, and pork processors, were arrested for illegal smuggling of undocumented foreign workers into the U.S. to work at Tyson plants. Tyson's violations are the result of , one of the major reasons why some companies fail to establish ethical behaviour.

A)too ambiguous a mission statement
B)anti-whistle-blowing
C)top management's behaviour
D)the absence of an executive summary
Question
There have been numerous examples in the United States over the last several years of employees of government companies revealing confidential and highly secure information to members of the press. One of the most recent examples was Edward Snowden and the National Security Association (NSA). Edward is being referred to as a

A)scab.
B)crony.
C)whistle-blower.
D)ethical poacher.
Question
Johnson & Johnson has established a formal code of ethics, which contains a formal statement of ethical principles and ________

A)legal restrictions.
B)rules of conduct.
C)cultural values.
D)moral reservations.
Question
Transparency International is an organization that is responsible for:

A)monitoring bribery on a worldwide scale.
B)monitoring how developed nations deal with developing nations.
C)creating an acceptable international code of ethics.
D)setting down procedures for ethical international business based on Napoleonic Code.
Question
Among the many issues the organizers for the Qatar FIFA World Cup are facing, it has been reported that they 'wined and dined' FIFA organizers to win the privilege of hosting the World Cup in the first place. This is an example of:

A)customer service.
B)target marketing.
C)espionage.
D)bribery.
Question
Many automobile manufacturers will test drive their futuristic concept cars on closed tracks. These concept cars often will have foam and plastic shapes added to the outside of the car so the shape, lines, and contours cannot be picked up by high-powered
Telescopic lenses of people from watching outside of the track. These automobile manufacturers are very concerned with:

A)corporate curiosity
B)economic espionage
C)reasonable inquiry
D)industry standardization
Question
In 2002, six executives of Tyson Foods, one of the world's largest poultry, beef, and pork processors, were arrested for illegal smuggling undocumented foreign workers into the U.S. to work at Tyson plants. From this statement, you can infer that:

A)Tyson Foods has a strong ethical code in spite of the activities of its top management.
B)no one that works at Tyson Foods is ethical.
C)the management of Tyson's ethical code is overseen by a federal agency.
D)the management's behaviour would lead other individuals to believe they could also act unethically when making decisions that would affect the company.
Question
Transparency International's Corruption Perceptions Index (CPI)recently revealed the worst offenders in term of the use of _ were Russia, China, and India.

A)customer service
B)economic espionage
C)target marketing
D)bribery
Question
Many business require their employees, as part of their employee contract, to agree to various standards of conduct and principles. These employees are likely signing a:

A)consumer bill of rights.
B)business mission.
C)code of ethics.
D)corporate code.
Question
Which of the following statements is least related to corporate culture?

A)The corporate culture is revealed when all the employees wear jeans and t-shirts at work.
B)A company's corporate culture is revealed by how its employees work together on group projects.
C)A company's decision to try and achieve a 15% return on investment with respect to a particular project.
D)The corporate culture is apparent in the expectations of ethical behaviour present in formal codes of ethics.
Question
A new salesperson takes a prospective client out for lunch. When the salesperson got back to the office and was telling his colleagues of the successful meeting, they were shocked to hear what the salesperson did. The salesperson likely was not familiar with which of the following?

A)code of ethics
B)professional business manual
C)sales training text book
D)marketing program
Question
SNC Lavelin opened a new department that was focused on implementing standards and practices about how their international salespeople would deal with government officials, potential suppliers, potential customers, and political parties in countries overseas. This new _ SNC Lavelin in times past.
_ was meant to avoid many scandals that have plagued

A)corporate code
B)consumer bill of rights
C)code of ethics
D)business mission
Question
IBM proudly describes itself in the dress ("We don't wear ties"), sayings ("The IBM Way"), and manner of work (team efforts)of employees. This is a description of the IBM's:

A)mission environment.
B)operational code.
C)socialization process.
D)corporate culture.
Question
Lululemon is known to have a corporate culture that encourages healthy living, eco-consciousness, and community involvement. A corporate culture is defined as:

A)is the set of accepted standards and practices within a given industry by its principal members.
B)is a formalized method for controlling the marketing environment.
C)is a set of values, ideas, and attitudes that is learned and shared among the members of an organization.
D)is the description of both ethical and behavioural attributes of "white collar" versus "blue collar" workers in the Canadian business environment.
Question
An employee who reports illegal accounting procedures is an example of a(n):

A)ethical poacher.
B)corporate proctor.
C)whistle-blower.
D)ethical ombudsman.
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Deck 4: Ethics and Social Responsibility for Sustainable Marketing
1
Which of the following is NOT a possible reason why the state of perceived ethical business conduct is at its present level?

A)there is a growing tendency for business decisions to be judged publicly by groups with different values and interests
B)there is less pressure on businesspeople to make decisions in a society characterized by diverse value systems
C)the public's expectations regarding ethical business behaviour have increased
D)there is increased pressure on businesspeople to make decisions in a society characterized by diverse value systems
B
2
PepsiCo Beverages Canada is recognized for their sustainable use of all of the following except:

A)Packaging.
B)Water.
C)Energy.
D)Pricing.
D
3
Several companies meet and agree to bid rigging for sealed tendered government contract work. Bid rigging is:

A)unethical and illegal.
B)unethical but legal.
C)ethical and legal.
D)ethical but illegal.
A
4
A real estate agent sells a high-rise condo unit to a customer, primarily because the customer loves the city view from the condo windows. The agent shows the customer a promotional leaflet suggesting that there will be no further construction in the area
For quite some time but knows that in one year another high-rise will be built,
Effectively blocking the view so important to the customer. The agent decides not to give that information to the customer. This action would normally be considered:

A)ethical and legal.
B)unethical and illegal.
C)ethical but illegal.
D)unethical but legal.
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5
The Ronald McDonald House creates an environment for their staff and guests that includes guidelines such as 'treating everyone how you would like to be treated.' This guideline is referred to as a good:

A)Business principal
B)Law
C)Ethic
D)Regulation
Unlock Deck
Unlock for access to all 159 flashcards in this deck.
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k this deck
6
Many media today use pay-to-vote polls (in which respondents use a 900 telephone number to vote "yes" or "no" on a current issue)as a means of generating viewer or listener interest. The Research Industry Coalition (RIC)has asked all media to acknowledge the questionable validity of such polls by informing viewers or listeners that the results are NOT representative of the population but are just a frequency
Distribution of those who call when the media report the results. If a television station chooses not to make viewers aware of the shortcomings of the poll, its business
Practice would fall into which of the following categories?

A)unethical but legal
B)unethical and illegal
C)ethical but illegal
D)ethical and legal
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7
Which of the following statements accurately distinguishes between laws and ethics?

A)Ethics deal with personal and moral principles while laws are society's values and are enforceable in the courts.
B)Ethics deal with internal (personal)issues, and laws deal with external (social)issues.
C)Ethics deal with religious and moral beliefs, and laws deal with social, economic, and environmental behaviours.
D)Laws reflect the beliefs of the majority, and ethics reflect the beliefs of smaller individual segments of society.
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8
A recent study of American and Canadian entrepreneurs on ethical perceptions found that of both considered it was unethical to blame an error on innocent co-workers.

A)100 percent
B)50 percent
C)45 percent
D)75 percent
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9
Telus believes in the health of the planet. They work to operationalize this belief across the planet and as a result have been named to the:

A)Dow Jones Sustainability North America Index.
B)Federal Government Committee on Global Warming.
C)David Suzuki Foundation.
D)Executive Committee of Green Peace.
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k this deck
10
All Canadian companies must abide by established business laws for operation, which include financial reporting and employment standards. These laws are:

A)written documentation of a prescribed set of behaviours.
B)the agreed upon code of behaviour for a given nation, community, religious group, or family unit.
C)a specific set of behaviours a given society considers to be ethical.
D)society's values and standards that are enforceable in the courts.
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11
A Canadian business was conducting operations overseas where they were caught bribing officials in order to win engineering projects. Bribing is against Canadian society's values and standards. In essence, what did this business break?

A)cultural norms
B)industry practices
C)laws
D)ethics
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k this deck
12
Socially responsible companies often are known by which "tagline"?

A)"If we can do it, so can you"
B)"A green business makes more green"
C)"Do well by doing good"
D)"Do good by doing well"
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13
Vancity has found a successful niche by leveraging which consumer trend?

A)Interest in the environment and eco-friendliness
B)Interest in ethical companies
C)Low-cost gifts
D)Interest in local charities
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k this deck
14
A company uses a technique called "price gouging". This action would normally be considered:

A)unethical and illegal.
B)ethical but illegal.
C)ethical and legal.
D)unethical but legal.
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15
Researchers have identified numerous factors that influence ethical marketing behaviour and they include each of the following EXCEPT:

A)an individual's underlying personality traits
B)business culture
C)industry practices
D)societal culture and norms
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16
Encana Corporation in Calgary, Alberta, has made a commitment to being socially responsible with respect to the environment. Each year they demonstrate this commitment in their _.

A)product
B)distribution
C)pricing
D)promotion
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17
A company interviews a very qualified female for a business sales position. She is more qualified than any males who have been interviewed. However, the company knows that some male purchasing agents prefer to deal with a male salesperson, and so they hire a less qualified male applicant. This action would normally be considered:

A)ethical but illegal.
B)unethical but legal.
C)unethical and illegal.
D)ethical and legal.
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k this deck
18
Which action does ENMAX take to be ethically and socially responsible?

A)Buying local energy
B)Greater use of non-renewable energy
C)Reduced community investment and involvement
D)Reduces carbon dioxide emissions
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19
Ethics are the:

A)social norms of a nation, community, or family.
B)religious tenets of the country or ethnic region you live in.
C)moral principles and values that govern the actions and decisions of an individual group.
D)laws of society that define a person's beliefs and behaviours.
Unlock Deck
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k this deck
20
The moral principles and values that govern the actions and decisions of an individual or group are known as:

A)Social norms
B)Laws
C)Ethics
D)Religious precepts
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21
Consumers have witnessed numerous instances in the brokerage (insider trading), insurance (deceptive sales practices), and defence (bribery)industries going awry but where executives from these firms argues that they were simply behaving in a manner consistent with others in their industry. This corporate behaviour might mean that these firms:

A)believe they should be punished only if everyone else in their industry is.
B)attribute their actions to business culture.
C)are taking full blame for their actions.
D)will accept punishment for their actions if the punishment is determined by members of their industry.
Unlock Deck
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k this deck
22
A computer program aimed at car dealers shows financing outcomes that misstate taxes and interest. The computer company agrees the program misleads buyers, but says it will provide what dealers want as long as it is not against the law. This is an example of an act that is:

A)ethical but illegal.
B)unethical and illegal.
C)ethical and legal.
D)unethical but legal.
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k this deck
23
Those employees that report unethical or illegal actions of their employers are known as:

A)transparency champions
B)whistle-blowers
C)business heros
D)corporate employees
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24
When the procurement officer at a local municipality accepted lavish gifts from a road construction firm, who had just recently submitted a Request for Proposal for a published contract, this is an example of:

A)bribery.
B)an activity that is legal and ethical.
C)an activity that is illegal but ethical.
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Unlock for access to all 159 flashcards in this deck.
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25
A large investment bank has been notified by the Securities and Exchange Commission that several of its sales and trading officials may face charges for taking inflated commissions -in exchange for providing information on IPO shares in 1999 and 2000. This plus many other allegations caused the bank to release the following statement: "Our business dealings follow an accepted code of conduct in our industry." This statement means the bank executives:

A)are taking full blame for its actions.
B)believe they should be punished only if everyone else in their industry is.
C)will accept punishment for their actions if the punishment is determined by members of their industry.
D)attribute the bank's action to business culture.
Unlock Deck
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k this deck
26
In various communities and businesses, culture serves as a socializing force that employees and residents explicitly and implicitly abide by. In essence, culture is helping to shape what is:

A)morally right and just.
B)exclusively the law of the land.
C)the considered opinion of a society's elders.
D)the will of the largest minority in a society.
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27
The goal of Transparency International is to rank businesses and countries according to which of the following?

A)unsafe products
B)sustainability
C)bribery
D)corporate stealing
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k this deck
28
First Nations of Canada are very concerned about the disconnect of their ancestor's culture and the culture of their children growing up today in the 21st century. Culture refers to:

A)the music, art, theatre, etc. that reflects the values of an entire nation.
B)the combination of beliefs and behaviours accepted as correct regardless of a person's age, sex, race, or religion.
C)the set of values, ideas, and attitudes of a homogenous group of people that are transmitted from one generation to the next.
D)the learned behaviours of a specific racial, ethnic, or religious group based on ethics and protected by laws.
Unlock Deck
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k this deck
29
10 percent of Canadian and American entrepreneurs surveyed reported that it was ethical to use insider trading information. Using insider trading information is both

A)ethical and illegal
B)unethical and legal
C)unethical and illegal
D)ethical and legal
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k this deck
30
As the use of the Internet grows around the world, understanding between countries must be reached so that there can be as easy an exchange of ideas and information as possible. One important issue is opt-in versus opt-out. All European websites have opt-in policies, and U.S. websites have opt-out policies. Opt-in means customers must ask to be involved in data collection and marketing while opt-out companies
Automatically include customers in data collection unless the customer specifically asks not to be included. Europeans and European businesses believe it is unethical to invade someone's privacy. American businesses do it all the time because Americans are not nearly as protective of their right to privacy. What ethical factor is illustrated by this example?

A)business culture
B)organizational culture and expectations
C)societal culture and norms
D)industry practices
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31
Which of the following is considered to be a positive factor that influences ethical behaviour?

A)Revenue Canada
B)societal culture and norms
C)organizational structures
D)federal agencies
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k this deck
32
In a study of Canadian and American entrepreneurs, researchers found that American entrepreneurs found which of the following more ethical, in comparison to Canadian entrepreneurs?

A)there is no difference between the two sets of entrepreneurs
B)take a 'loan' out on behalf of the company
C)use company services for personal use
D)use the business to obtain bank credit for personal use
Unlock Deck
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k this deck
33
Making counterfeit copies of Rolex watches, Mont Blanc fountain pens, Prada purses and other international brands is pervasive in China because it is so easy to get away with it. Laws protecting intellectual property are unclear and sporadically enforced. Even when they are applied, sanctions are minimal, typically consisting of confiscation, a warning, a public apology, and perhaps a fine (negotiated, of course). Moreover, copying enjoys a long tradition in China and does not carry a stigma.
Copying a masterpiece was historically considered an art form in its own right, and
Chinese students have been taught for centuries to copy their teachers as accurately as possible before attempting to create. A business introducing a product into China
Needs to know that may lead to trademark infringements.

A)societal culture and norms
B)antecedent states
C)opinion leaders
D)organizational culture and expectations
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k this deck
34
A small high tech firm doesn't have the financial resources to pay a licensing fee to use a patented technology in the design of its new computer technology but uses it none-the-less. This is an example of an act that is:

A)ethical but illegal.
B)unethical and illegal.
C)ethical and legal.
D)unethical but legal.
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k this deck
35
In Korea, copying is quite common and according to international trade officials, many Koreans have the idea that the thoughts of one person should benefit all, and the Korean government rarely prosecutes infringements. infringements.

A)antecedent states
B)organizational culture and expectations
C)societal culture and norms
D)opinion leaders
Unlock Deck
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k this deck
36
If numbers from the state-run China National Network Information Center (CNNIC)are correct, China has more than 17 million Internet users as of June 2000. The Chinese government is filtering, tracing, and monitoring everything Chinese users do online as it looks for dissidents. Yahoo!, a U.S. Internet service provider, excludes correspondence related to human rights, democracy, or Tibetan freedom transmission to and from China so it will not lose its ability to operate in China. By self-regulating communication to and from China, Yahoo! is acting:

A)unethically and illegally.
B)ethically but illegally.
C)ethically and legally.
D)unethically but legally.
Unlock Deck
Unlock for access to all 159 flashcards in this deck.
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k this deck
37
The effective rules of the game, the boundaries between competitive and unethical behaviour, and the codes of conduct in business dealings in business activities are collectively referred to as

A)Cultural modes and mores
B)Societal norms
C)Business cultures
D)Fair trade practices
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k this deck
38
Desjardins Group is one of Canada's Top Corporate Citizens, for example, their CEO's compensation is also tied to sustainability-related performance targets. This is just one example of how Desjardins Group is demonstrating:

A)corporate compensation
B)executive compensation strategy
C)corporate sustainability
D)corporate social responsibility
Unlock Deck
Unlock for access to all 159 flashcards in this deck.
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k this deck
39
Business culture affects ethical conduct both in the exchange relationship between sellers and buyers and in the:

A)accountability of buyers and sellers to federal and state legislation.
B)competitive behaviour among sellers.
C)price, service, and product responsibility to the ultimate consumer.
D)competitive behaviour between unrelated industries.
Unlock Deck
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k this deck
40
Which of the following is NOT considered to be a factor influencing ethical behaviour?

A)societal culture and norms
B)industry practices
C)government legislation
D)business culture
Unlock Deck
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k this deck
41
Recently, Facebook found itself in hot water with its users when it was discovered that the company intended to use personal data on its users to attract advertisers. In other words, Facebook's customers had a:

A)right to happiness.
B)right to be treated courteously.
C)right to be informed
D)right to safety.
Unlock Deck
Unlock for access to all 159 flashcards in this deck.
Unlock Deck
k this deck
42
When a company places numerous "eco-friendly" labels from third party companies on their product, despite not being an environmentally responsible company, this is known as

A)social deception.
B)greenwashing.
C)unethical packaging.
D)green marketing.
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k this deck
43
The Canadian privacy commissioner recently forced Facebook to update their privacy settings and better inform visitors of what they are and are not sharing publically and privately. This request was driven by consumer's:

A)right to choose.
B)right to be treated courteously.
C)right to safety.
D)right to be informed.
Unlock Deck
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k this deck
44
Another expression for the term caveat emptor is:

A)the greatest good for the greatest number.
B)the thoughts of one person should benefit all.
C)the right to choose.
D)let the buyer beware.
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45
When Toysmart.com filed for bankruptcy in June 2000, it listed its customer database as one of its assets even though it had assured its customers it would never disclose their information to any third party. People who had purchased from Toysmart and were a part of its database were upset when they learned that their private information was being treated as property that was for sale. These customers believed that they
Should know how their private information would be used. In other words, Toysmart's former customers had a:

A)right to safety.
B)right to choose.
C)right to be treated courteously.
D)right to be informed.
Unlock Deck
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k this deck
46
A supposedly organic clothing detergent company recently ran an ad campaign promoting the fact their products are manufactured without any additives, or environmentally harmful phosphates. During the same time the campaign was aired, a whistle-blower within the company went to the press to indicate that their detergents did, in fact, contain a fair amount of phosphates. The BEST description for this type of activity is:

A)green marketing.
B)deceptive advertising.
C)unethical but legal activity.
D)greenwashing.
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k this deck
47
People who fly regularly collect frequent flyer miles that can be used for free flights at later dates. The existence of blackout days (days when frequent flyer miles cannot be redeemed)could interfere with consumers':

A)right to be informed.
B)right to be treated courteously.
C)right to safety.
D)right to choose.
Unlock Deck
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k this deck
48
All of the following issues would be addressed by the codification of ethics between buyers and sellers with respect to consumer rights, except:

A)Mattel's Cabbage Patch Snacktime Kids doll catching child's hair in the doll's mouth and causing harm.
B)Most major universities now offer an extended selection of evening courses for those students who must work full time during the day.
C)In 4 provinces, insurance companies are not required to notify policy owners if the insurance company has specified the use of non-genuine replacement parts in auto repairs.
D)Students at a major university formed an action committee to protest a proposed "flat fee" tuition schedule.
Unlock Deck
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k this deck
49
Many Canadian companies have set up consumer service departments to deal with customer comments and complaints. This is an example of Canadian companies showing a concern about consumer's:

A)right to be heard.
B)right to be treated courteously.
C)right to be informed.
D)right to choose.
Unlock Deck
Unlock for access to all 159 flashcards in this deck.
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k this deck
50
It was consumer complaints about late-night and repeated calls by telemarketers that led to greater limitations on telemarketing practices which best addresses a consumer's:

A)right to choose.
B)right to be informed.
C)right to safety.
D)right to be heard.
Unlock Deck
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k this deck
51
When Tom went to buy a necklace, he decided to buy it from a pawnshop rather than a jewelry store. He congratulated himself when he saw the number of stones he had purchased for $300. The necklace turned his fiancée's neck green, and the "diamonds" turned out to be zirconium. Tom should have remembered:

A)the iceberg principle.
B)e pluribus unum.
C)caveat emptor
D)de facto marketing.
Unlock Deck
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k this deck
52
Michael Smolensky, is CEO of Lifeway Foods, Inc., based in Skokie, Ill. The company sells kefir, a cultured milk product popular in Smolensky's native Russia. In 1997, Smolensky, who had developed his own secret recipe, got a call from his supplier,
Saying: "Michael, someone is trying to steal your secrets." Smolensky discovered later that a prospective rival had called to ask the supplier for certain ingredients by their secret codes, known only to Smolensky and the supplier. The rival had picked them
Out of Lifeway's refuse. This is an example of:

A)reasonable inquiry.
B)industry standardization.
C)corporate curiosity.
D)economic espionage.
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53
Fiji Water has created a perception by wanting to be viewed green or environmentally friendly by depicting a lush tropical landscape as the label on their water, despite shipping their water several tens of thousands of miles by ship, plane, train, and truck to reach the store shelf. They can be said to be engaged in:

A)social deception.
B)green marketing.
C)greenwashing.
D)environmental deception.
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k this deck
54
While most websites collect personal information, such as consumer e-mail addresses, telephone numbers, shopping habits, and financial data, many of these sites fail to properly inform consumers about what is done with this information once obtained. This is related most directly to the consumer's:

A)right to safety.
B)right to be treated courteously.
C)right to choose.
D)right to be informed.
Unlock Deck
Unlock for access to all 159 flashcards in this deck.
Unlock Deck
k this deck
55
A new soft drink manufacturer wanted to have their new beverage placed at the front of the main drink aisle at a local grocery store. The grocery store asked to receive an at-cost discount on the new soft drink, in order for them to place it at the front of the aisle. This is an example of:

A)economic espionage.
B)slotting allowances.
C)caveat emptor.
D)kickbacks.
Unlock Deck
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k this deck
56
A company has recognized that 1 in 1000 of their products may default resulting in a non-harmful outcome for the user. This threshold is below their standards to issue a product recall. Instead they place a sticker on their product informing the user of the potential issue. What has the company just done?

A)demonstrated eco-friendliness
B)ruined their chances of profit
C)employed caveat emptor
D)issued a warning of potential injury
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57
P.T. Barnum was a 19th century businessman who made fortunes displaying oddities at his museum. Some were really freaks of nature; others were man-made like the white horse with a horn glued in the middle of his forehead. When asked if it were right not to tell people the bearded lady was actually a man, Barnum might have replied with which of the following?

A)e pluribus unum
B)caveat emptor
C)modus operandi
D)de facto marketing
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k this deck
58
Recognizing the issue of greenwashing, the Canadian government developed ECOLOGO, this is helping Canadians to make informed choices about:

A)companies not to buy from
B)genuine environmentally sustainable products
C)companies that are not environmentally friendly
D)companies that use child-labour
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k this deck
59
Economic espionage is:

A)fraudulent activities by a firm whereby the consumer is intentionally sold inferior goods or provided with inferior services for the sake of a larger profit.
B)the destruction of a competitor's goods or services through physical damage of property or damage to their reputation.
C)knowledge of wrong doing within a firm that goes unreported in order to better a worker's personal standing in the firm.
D)the clandestine collection of trade secrets or proprietary information about a company's competitors.
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k this deck
60
With respect to the rights of consumers, which of the following is NOT specified in the codification of ethics between buyers and sellers in Canada?

A)the right to have fair prices
B)the right to be heard
C)the right to safety
D)the right to be informed
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k this deck
61
Which of the following statements describes shortcomings associated with codes of ethics?

A)Most companies overlook infractions if the action is unethical but legal, and little action is taken if the unethical behaviour results in a profit for the firm.
B)Many codes of ethics lack specificity, and a problem exists with the perceived behaviour of top management and coworkers.
C)There is often a discrepancy between the code of ethics of a firm and the code of ethics of labour unions, and there is often a discrepancy between the code of ethics of a firm and the personal and moral beliefs of an individual employee.
D)Most companies do not have a formal code of ethics and for those that do, there is no way for the codes to be enforced.
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k this deck
62
Lava.com is an Internet company that helps other organizations put concepts that they hope will let them dominate the market in their industry into action. In its promotion, it states, "We ignore the rules, and we let no obstacle stand in your company's way-no matter how bold or impossible your idea may seem." The company is composed of eighteen bright young Internet experts. They work in one large room, which also contains dartboards, a pool table, and a meditation center. If you were to walk into the office, it would be next to impossible to tell the company owners from its lowest
Ranking employee. This is a description of the Internet company's:

A)socialization process.
B)corporate culture.
C)environmental strategy.
D)operational code.
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k this deck
63
A local business has created a working environment, where they are known to 'work hard and play hard.' While the staff is expected to put in long hours in the office, the management frequently pays for the staff to go on relaxing vacations and experience fun corporate retreats. This environment is known as a:

A)operational code
B)corporate culture
C)socialization process
D)mission environment
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64
Procter & Gamble recently charged that competitors photographed its plants and product lines, stole a sample of its cookie dough and infiltrated a confidential sales
Presentation to learn about its technology, recipe and marketing plan. The competitors paid Procter & Gamble $120 million after a lengthy dispute. This is an example of:

A)customer service.
B)bribes.
C)economic espionage.
D)target marketing.
Unlock Deck
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k this deck
65
Which of the following is one of the major reasons for the violation of ethics codes?

A)religious beliefs
B)fear of disciplinary action
C)family influence
D)lack of specificity
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k this deck
66
In 2002, six executives of Tyson Foods, one of the world's largest poultry, beef, and pork processors, were arrested for illegal smuggling of undocumented foreign workers into the U.S. to work at Tyson plants. Tyson's violations are the result of , one of the major reasons why some companies fail to establish ethical behaviour.

A)too ambiguous a mission statement
B)anti-whistle-blowing
C)top management's behaviour
D)the absence of an executive summary
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k this deck
67
There have been numerous examples in the United States over the last several years of employees of government companies revealing confidential and highly secure information to members of the press. One of the most recent examples was Edward Snowden and the National Security Association (NSA). Edward is being referred to as a

A)scab.
B)crony.
C)whistle-blower.
D)ethical poacher.
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k this deck
68
Johnson & Johnson has established a formal code of ethics, which contains a formal statement of ethical principles and ________

A)legal restrictions.
B)rules of conduct.
C)cultural values.
D)moral reservations.
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k this deck
69
Transparency International is an organization that is responsible for:

A)monitoring bribery on a worldwide scale.
B)monitoring how developed nations deal with developing nations.
C)creating an acceptable international code of ethics.
D)setting down procedures for ethical international business based on Napoleonic Code.
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70
Among the many issues the organizers for the Qatar FIFA World Cup are facing, it has been reported that they 'wined and dined' FIFA organizers to win the privilege of hosting the World Cup in the first place. This is an example of:

A)customer service.
B)target marketing.
C)espionage.
D)bribery.
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71
Many automobile manufacturers will test drive their futuristic concept cars on closed tracks. These concept cars often will have foam and plastic shapes added to the outside of the car so the shape, lines, and contours cannot be picked up by high-powered
Telescopic lenses of people from watching outside of the track. These automobile manufacturers are very concerned with:

A)corporate curiosity
B)economic espionage
C)reasonable inquiry
D)industry standardization
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72
In 2002, six executives of Tyson Foods, one of the world's largest poultry, beef, and pork processors, were arrested for illegal smuggling undocumented foreign workers into the U.S. to work at Tyson plants. From this statement, you can infer that:

A)Tyson Foods has a strong ethical code in spite of the activities of its top management.
B)no one that works at Tyson Foods is ethical.
C)the management of Tyson's ethical code is overseen by a federal agency.
D)the management's behaviour would lead other individuals to believe they could also act unethically when making decisions that would affect the company.
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73
Transparency International's Corruption Perceptions Index (CPI)recently revealed the worst offenders in term of the use of _ were Russia, China, and India.

A)customer service
B)economic espionage
C)target marketing
D)bribery
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74
Many business require their employees, as part of their employee contract, to agree to various standards of conduct and principles. These employees are likely signing a:

A)consumer bill of rights.
B)business mission.
C)code of ethics.
D)corporate code.
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Unlock for access to all 159 flashcards in this deck.
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75
Which of the following statements is least related to corporate culture?

A)The corporate culture is revealed when all the employees wear jeans and t-shirts at work.
B)A company's corporate culture is revealed by how its employees work together on group projects.
C)A company's decision to try and achieve a 15% return on investment with respect to a particular project.
D)The corporate culture is apparent in the expectations of ethical behaviour present in formal codes of ethics.
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Unlock Deck
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76
A new salesperson takes a prospective client out for lunch. When the salesperson got back to the office and was telling his colleagues of the successful meeting, they were shocked to hear what the salesperson did. The salesperson likely was not familiar with which of the following?

A)code of ethics
B)professional business manual
C)sales training text book
D)marketing program
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77
SNC Lavelin opened a new department that was focused on implementing standards and practices about how their international salespeople would deal with government officials, potential suppliers, potential customers, and political parties in countries overseas. This new _ SNC Lavelin in times past.
_ was meant to avoid many scandals that have plagued

A)corporate code
B)consumer bill of rights
C)code of ethics
D)business mission
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78
IBM proudly describes itself in the dress ("We don't wear ties"), sayings ("The IBM Way"), and manner of work (team efforts)of employees. This is a description of the IBM's:

A)mission environment.
B)operational code.
C)socialization process.
D)corporate culture.
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79
Lululemon is known to have a corporate culture that encourages healthy living, eco-consciousness, and community involvement. A corporate culture is defined as:

A)is the set of accepted standards and practices within a given industry by its principal members.
B)is a formalized method for controlling the marketing environment.
C)is a set of values, ideas, and attitudes that is learned and shared among the members of an organization.
D)is the description of both ethical and behavioural attributes of "white collar" versus "blue collar" workers in the Canadian business environment.
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80
An employee who reports illegal accounting procedures is an example of a(n):

A)ethical poacher.
B)corporate proctor.
C)whistle-blower.
D)ethical ombudsman.
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Unlock Deck
Unlock for access to all 159 flashcards in this deck.