Deck 8: The Label Businessrecording Budgets

Question 1

The first person to create a sound recording was Thomas Edison when he recorded ""Mary had a little Lamb.""

Answer 1

False

Question 2

The most expensive type of union recording sessions is

A) Demo
B) Indie
C) Low budget
D) Limited pressing
E) Master

Answer 2

E

Question 3

The lead union musician is paid

A) Single scale
B) Double scale
C) Triple scale
D) Scale plus a 50% bonus
E) Scale plus a 25% side fee

Answer 3

B

Question 4

Producers are paid by the

A) Hour
B) Three-hour union call
C) Number of songs completed and recorded per hour
D) Side or song
E) Session call

Question 5

Producers may also be paid ______ (points) of the artist's royalties after recoupments

A) 1-3%
B) 4-5%
C) 0.06
D) 7-8%
E) 0.09

Question 6

The current problems facing the entertainment industry have been caused by

A) The development of the Internet
B) A change in consumers behavior as they now acquire products free
C) Personal devices such as computers and iPhones
D) A shift in the quality of the programming of entertainment products

Question 7

The ""rat pack"" included

A) Cat Stevens
B) Fritz Pfleumer of Germany
C) Dean Martin
D) Sammy Davis Jr.
E) Fleetwood Mac

Question 8

The advantages to digital recordings and transmissions include

A) The quality of the sound
B) Less noise or tape hiss
C) A warmer sound
D) No or less distortation
E) Doubling of distortion and hiss on dubs

Question 9

Record labels owned and distributed by Warner Music have included

A) Asylum
B) Nonesuch
C) Rhino
D) Elektra
E) Fueled by Ramen

Question 10

Traditional labels tend to have a step-by-step process as their business model including

A) Publicity of the act
B) Distribution of the recorded products and acts
C) Promotion of the act and products
D) Creating recordings
E) Finding and signing talent

Question 11

The department of A&R is responsible at most labels for

A) Developing the act into a songwriter
B) Signing new songs to the label's publishing company
C) Distributing the recording to retail brick and mortar stores and digital outlets
D) Finding new acts to sign
E) Promoting the recordings to radio and videos to various websites

Question 12

Spotify and other interactive streaming providers pay _______ of all the money they collect to labels in order to pay for their recordings

A) 0.123
B) 0.25
C) 0.5
D) 0.62
E) 0.7

Question 13

Traditional distribution of recordings used to be through mass merchandisers which are

A) Record chain stores
B) PI television ads
C) Record clubs
D) Best Buy stores
E) iTunes

Question 14

In the music and entertainment industry, marketing is defined as

A) Product
B) Placement
C) Price
D) Promotion
E) Distribution and sales

Question 15

Several of the most successful labels in the early stages of the business were started by entrepreneurs who were either creative artists themselves or executives who visualized the profits of marketing live performances of artists into "recording artists."

Question 16

The star system, rooted in notions of fame and celebrity, was a great business decision to enrich company profits.

Question 17

The word "computer" was first used to describe a machine that performed calculations.

Question 18

One fiber-optic line the size of a human hair can handle a hundred thousand phone calls, and a cable of fiber-optic lines can carry over several million calls at the same time.

Question 19

Gottfried Wilhelm Leibniz (1647-1716) invented the binary code number system around 1685 in Germany.

Question 20

YouTube videos tied to master recordings of major stars or wannabes' recordings (a cover) of major hit songs are illegal.

Question 21

The major label that was created by songwriter Johnny Mercer, movie producer Buddy Desylva, and retail store owner Glenn Wlllicks was

A) RCA
B) Capitol Records
C) Warner Bros. Records
D) Columbia Records
E) Disney

Question 22

Magnetic recordings and playback (on a wire) was invented by

A) Alexander Graham Bell
B) Fritz Pfleumer of Germany
C) Les Paul
D) Valdemar Poulsen of Denmark
E) Thomas Edison

Question 23

The bit code (zeros or ones) that represents the word entertainment is

A) 101 110 116 101 114 116 97 105 110 109 101 110 116
B) 2555192702277110
C) 011001010110111001110100011001010111001001110100011000010110100101101110011011010110010101101110 01110100
D) 1.002003004005E+24
E) AZXYRME

Question 24

Budgets for record promotion are expensive, usually in a range of

A) 1000000
B) 50%-100% of the all in's
C) Free to the labels as they receive radio airplay
D) 100%-200% of the all in's
E) Maxed out at 25% of the recording budget

Question 25

When deciding how much money it will cost to record a ten-song album, you need to consider

A) The type of session
B) The artist's ego tied to their image
C) The stages of the sessions
D) The brand of the act
E) The recording team