Deck 2: Graphic Design & Magazine Industry History

Question 1

" Good design is Good business " Whose words is this?

A)mathew brady
B)salvador dali
C)thomas watson jr
D)john lennon

Answer 1

thomas watson jr

Question 2

In which period graphic design spread to all corners of the united states?

A)in sevantees
B)in eightees
C)in nintees
D)mid of sevantees

Answer 2

in nintees

Question 3

In a communication business , for branding what is the serios issue?

A)money
B)language
C)designs
D)font

Answer 3

language

Question 4

Something that is produced to function and exists in reality is called ______?

A)product
B)design
C)offset
D)logo

Question 5

A ______ has meaning beyond functionality and exists in peopel's mind?

A)logo
B)design
C)brand
D)product

Question 6

The way in which a brand is expressed visually and verbally is called _____?

A)brand versatality
B)brand identity
C)brand defferenciation
D)brand uniqueness

Question 7

Is the brand unique from other of its kind is called?

A)identity
B)negligen's
C)defferentiation
D)relevance

Question 8

Is the brand current with the times is called?

A)defferentiation
B)brand identity
C)esteem
D)relevance

Question 9

Does the brand delived consistently is called?

A)reputation
B)defferentiation
C)brand identity
D)esteem

Question 10

How well do consumers know the brand is called?

A)defferentiation
B)brand identity
C)reputation
D)esteem

Question 11

Which was the magazine Hystorians conciderd as the best magazine for children ever published?

A)st. nicholus
B)keyboard
C)people
D)family times

Question 12

When was the "Readers digest " premium issue published in?

A)june 1922
B)august 1922
C)september 1922
D)february 1922

Question 13

How many articles contines in the premium issue of the "Readers digest "?

A)5 articles
B)10 articles
C)31 articles
D)3 articles

Question 14

What was the caption of "Life " magazines premium issue?

A)life ends
B)new life
C)good life
D)life begins

Question 15

When was the "Life "magazines premium issue published in?

A)january 23 - 1936
B)november 23 - 1936
C)february 23 - 1936
D)march 23 - 1936

Question 16

Which was the magazine won the " National magazine award "in 1997 for the article ' into thin air'?

A)outside
B)life
C)vanity fair
D)rolling stone

Question 17

In 1997 which was the article won the " National magazine award " for Outside magazine?

A)driving mr. albert
B)portrayal of women
C)little rock, arkansas
D)into thin air

Question 18

Which was the magazine won the first annual " National magazine award " for skillful editing , imagination and integrity?

A)vanity fair
B)look magazine
C)outside
D)life

Question 19

When was the " National magazine award " for skillful editing , imagination and integrity starte in?

A)in1999
B)in 1966
C)in 1997
D)in 1992

Question 20

Which was the most successful feminist magazine for all time?

A)the ladies home journel
B)glamour college
C)godey's lady's
D)ms

Question 21

Which was the first American women's magazine to place a black woman on the cover?

A)collier's magazine
B)glamour college
C)ms
D)godey's lady's

Question 22

Which was the magazine won the " National Magazine Award "in 1998 for the article ' Driving Mr Albert'?

A)folio
B)outdoor life
C)harper's
D)better homes

Question 23

In 1998 which was the article won the " National magazine award " for Harper's?

A)driving mr albert
B)portrayal of women
C)little rock, arkansas
D)into thin air

Question 24

When was the 'Poz' magazine launched in?

A)april 1999
B)april 1992
C)april 1994
D)april 1997

Question 25

Which was the sister publication of "Poz" magazine?

A)folio
B)life
C)latina
D)mamm