Deck 5: B2B Electronic Commerce

Question 1

Because of electronic auctions, Portsmouth Hospitals NHS Trust's suppliers benefited from reduced administrative and lower transaction costs.

Answer 1

True

Question 2

B2B only includes electronic transactions between businesses conducted over the public Internet.

Answer 2

False

Question 3

Supply chain improvements and collaborative commerce are basic types of fifth generation B2B EC.

Answer 3

True

Question 4

In one-to-many and many-to-one markets, if one company does all of the selling it is called a buy-side market.

Question 5

An online intermediary is an online third party that brokers a transaction online between a buyer and a seller.

Question 6

Real estate is a major B2B service.

Question 7

MRO refers to indirect materials used in activities that support production.

Question 8

B2B EC can increase the efficiency and effectiveness of supply chains or dramatically change the supply chain by eliminating one or more intermediaries.

Question 9

A major B2B benefit for buyers is increased production flexibility.

Question 10

Sell-side is a major type of B2B structural model.

Question 11

B2C and B2B orders have similar order-fulfillment processes and pricing models.

Question 12

E-procurement methods include bartering, catalogs, and banners.

Question 13

The most useful search engines are those concentrating on vertical searches.

Question 14

Which of the following were used by Portsmouth Hospitals to increase performance by reducing costs and expediting processes?

A) electronic auctions
B) collaborative commerce
C) social networks
D) internal procurement marketplaces

Question 15

Markets that deal with one industry or industry segment are

A) supply chain markets.
B) vertical marketplaces.
C) horizontal marketplaces.
D) production chain marketplaces.

Question 16

Which of the following is not one of the major benefits of B2B?

A) expedites processing and reduces cycle time
B) enables customized online catalogs with the same prices for different customers
C) increases production flexibility, permitting just-in-time delivery
D) increases opportunities for collaboration

Question 17

Each of the following is a major type of B2B structural model except

A) exchanges.
B) collaborative union.
C) sell-side.
D) buy-side.

Question 18

Which of the following is a Web-based marketplace in which one company sells to many business buyers from e-catalogs or auctions, frequently over an extranet?

A) sell-side e-marketplace
B) buy-side marketplace
C) supermarket
D) social network

Question 19

Each of the following is a major marketing method for the B2B one-to-many model except

A) electronic catalogs.
B) forward auctions.
C) one-to-one selling.
D) reverse auctions.

Question 20

In selling directly, manufacturers may encounter a similar problem to that of B2C, namely ________ with the regular distributors, including corporate dealers.

A) pricing conflict
B) channel conflict
C) multichannel distribution
D) disintermediation

Question 21

Benefits of forward auctions to B2B sellers include

A) revenue generation.
B) cost savings.
C) increased stickiness.
D) all of the above.

Question 22

Benefits of e-procurement over traditional procurement methods include each of the following except

A) increasing the productivity of purchasing agents.
B) lowering purchase prices through product standardization, reverse auctions, volume discounts, and consolidation of purchases.
C) increasing the skill requirements and training needs of purchasing agents.
D) streamlining invoice reconciliation and dispute resolution.

Question 23

The primary purpose of group purchasing is to

A) generate revenues from membership fees.
B) expedite just-in-time delivery.
C) negotiate better prices.
D) acquire exclusive rights to products.

Question 24

Which of the following is a group purchasing model?

A) consortium
B) internal collaboration
C) forward auction
D) internal aggregation

Question 25

Each of the following is true about dynamic pricing except

A) anonymity often is a key ingredient.
B) buyers and sellers interact with bids and offers in real time.
C) e-malls are a prime example of this pricing model.
D) a deal is struck when there is an exact match between a buyer and a seller on price, volume, and other variables, such as location or quality.

Question 26

________ are transactions between businesses conducted electronically over the Internet, extranets, intranets, or private networks.

Question 27

________ refers to e-commerce that focuses on a single company's buying needs or selling needs.

Question 28

B2B commerce can be conducted directly between a customer and a manufacturer or it can be conducted indirectly via a(n) ________.

Question 29

________ are many-to-many e-marketplaces, usually owned and run by a third party or a consortium, in which many buyers and many sellers meet electronically to trade with each other.

Question 30

________ are third-party exchanges open to all interested parties.

Question 31

An ________ is an online third party that brokers a transaction online between a buyer and a seller; it may be virtual or click-and-mortar.

Question 32

________ are markets that deal with one industry or industry segment.

Question 33

________ are materials used in the production of a product.

Question 34

________ is a corporate-based acquisition site that uses reverse auctions, negotiations, group purchasing, or any other e-procurement method.

Question 35

________ is the planning, organizing, and coordinating of all the activities related to purchasing goods and services needed to accomplish the organization's mission.

Question 36

________ is an invitation to participate in a tendering system.

Question 37

The aggregated catalogs of all approved suppliers combined into a single internal electronic catalog defines ________.

Question 38

________ are information portals for businesses.

Question 39

Describe the three types of environments in which markets operate.

Question 40

List five advantages that companies using B2B social networking may experience.