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book Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch cover

Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch

Edition 10ISBN: 978-0078028977
book Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch cover

Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch

Edition 10ISBN: 978-0078028977
Exercise 8
Why do you think social media sites such as Facebook and Twitter are becoming so popular in countries around the world? Discuss the importance of social media sites in the IMC programs of international marketers.
Explanation
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The social media Facebook has reached to...

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Advertising and Promotion: An Integrated Marketing Communications Perspective 10th Edition by George Belch,Michael Belch
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