
Global Strategy 3rd Edition by Mike Peng
Edition 3ISBN: 978-1133964612
Global Strategy 3rd Edition by Mike Peng
Edition 3ISBN: 978-1133964612 Exercise 1
ON ETHICS: As a CEO, you feel the price war in your industry is killing profits for all firms. However, you have been warned by corporate lawyers not to openly discuss pricing with rivals, whom you know personally (you went to school with them). How would you signal your intentions?
Explanation
Response of Mr. X as a Chief Executive O...
Global Strategy 3rd Edition by Mike Peng
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