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book Business Communication 8th Edition by Dana Loewy,Mary Ellen Guffey cover

Business Communication 8th Edition by Dana Loewy,Mary Ellen Guffey

Edition 8ISBN: 978-1285094076
book Business Communication 8th Edition by Dana Loewy,Mary Ellen Guffey cover

Business Communication 8th Edition by Dana Loewy,Mary Ellen Guffey

Edition 8ISBN: 978-1285094076
Exercise 4
What is the AIDA strategy, and what does the acronym stand for?
Explanation
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AIDA strategy is an indirect m...

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Business Communication 8th Edition by Dana Loewy,Mary Ellen Guffey
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