
Global Business 3rd Edition by Mike Peng
Edition 3ISBN: 978-1133485933
Global Business 3rd Edition by Mike Peng
Edition 3ISBN: 978-1133485933 Exercise 15
ON ETHICS: As a CEO, you feel that the price war in your industry is killing profits for all firms. However, you have been warned by corporate lawyers not to openly discuss pricing with rivals, whom you know personally because you went to school with them. How would you signal your intentions?
Explanation
Price war in the industry kills profit f...
Global Business 3rd Edition by Mike Peng
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