Film Art 9th Edition by David Bordwell,Kristin Thompson

Exercise 31

Lev Kuleshov's discovery, termed the "Kuleshov effect," suggests that
A) graphic matches usually enhance the narrative clarity of a scene.
B) the spectator's center of attention should be kept close to the middle of the screen from one shot to the next.
C) even if no establishing shot is shown, spectators will still assume that objects in separate shots are near one another.
D) spectators tend not to notice editing if matches on action and shot/reverse shot are consistently used.