Cengage Advantage Books: Foundations of the Legal Environment of Business 3rd Edition by Marianne Jennings

Exercise 14

Lennen Newell, Inc. (L N), is an advertising agency hired by Stokely-Van Camp to do its advertising. L N contracted for the purchase of ad time from CBS, but no Stokely representative's signature is on the contract. If L N does not pay for the ad time, is Stokely liable? [ CBS, Inc. v Stokely-Van Camp, Inc., 456 F Supp. 539 (E.D.N.Y. 1977)]