
Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191
Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191 Exercise 12
Identify possible target markets for the following products:
a. Kellogg's Corn Flakes
b. Wilson tennis rackets
c. Disney World
d. Diet Pepsi
a. Kellogg's Corn Flakes
b. Wilson tennis rackets
c. Disney World
d. Diet Pepsi
Explanation
(a)
Target market for Company K: The pr...
Marketing 16th Edition by William Pride,Ferrell
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