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Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191 Exercise 11
After observing customers' traffic patterns, Bashas' Markets repositioned the greeting card section in its stores, and card sales increased substantially. To increase sales for the following types of companies, what information might marketing researchers want to gather from customers?
a. Furniture stores
b. Gasoline outlets service stations
c. Investment companies
d. Medical clinics
a. Furniture stores
b. Gasoline outlets service stations
c. Investment companies
d. Medical clinics
Explanation
Verified
Verified
Following information is likely to be co...
Marketing 16th Edition by William Pride,Ferrell
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