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Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191 Exercise 32
What are the two primary types of surveys a company might use to forecast sales? Why would a company use an outside expert forecasting survey?
Explanation
Verified
Verified
The company can estimate their sales and...
Marketing 16th Edition by William Pride,Ferrell
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