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Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191 Exercise 15
FTD
Founded in 1910 as Florists' Telegraph Delivery, FTD was the first company to offer a "flowers-by-wire" service. FTD does not deliver flowers itself, but it depends on local florists to do it. In 1994, FTD expanded its toll-free telephoneordering service by establishing a website. Visit the site at www.ftd.com.
Click on "International" near the bottom of the webpage. Select a country to which you would like to send flowers. Summarize the delivery and pricing information that would apply to that country.
Founded in 1910 as Florists' Telegraph Delivery, FTD was the first company to offer a "flowers-by-wire" service. FTD does not deliver flowers itself, but it depends on local florists to do it. In 1994, FTD expanded its toll-free telephoneordering service by establishing a website. Visit the site at www.ftd.com.
Click on "International" near the bottom of the webpage. Select a country to which you would like to send flowers. Summarize the delivery and pricing information that would apply to that country.
Explanation
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Marketing 16th Edition by William Pride,Ferrell
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