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book Marketing 16th Edition by William Pride,Ferrell cover

Marketing 16th Edition by William Pride,Ferrell

Edition 16ISBN: 978-1111526191
book Marketing 16th Edition by William Pride,Ferrell cover

Marketing 16th Edition by William Pride,Ferrell

Edition 16ISBN: 978-1111526191
Exercise 2
How do the characteristics of e-marketing affect the promotion element of the marketing mix?
Explanation
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Digital Marketing:
This refers to the b...

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Marketing 16th Edition by William Pride,Ferrell
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