expand icon
book Marketing 16th Edition by William Pride,Ferrell cover

Marketing 16th Edition by William Pride,Ferrell

Edition 16ISBN: 978-1111526191
book Marketing 16th Edition by William Pride,Ferrell cover

Marketing 16th Edition by William Pride,Ferrell

Edition 16ISBN: 978-1111526191
Exercise 1
For each marketing mix element, which service characteristics are most likely to have an impact? Explain.
Explanation
Verified
like image
like image

The following table ...

close menu
Marketing 16th Edition by William Pride,Ferrell
cross icon