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Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191Marketing 16th Edition by William Pride,Ferrell
Edition 16ISBN: 978-1111526191 Exercise 14
How do search, experience, and credence qualities affect the way customers view and evaluate services?
Explanation
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Search attributes are the attributes tha...
Marketing 16th Edition by William Pride,Ferrell
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