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Entrepreneurship 10th Edition by Donald Kuratko
Edition 10ISBN: 978-1305576247Entrepreneurship 10th Edition by Donald Kuratko
Edition 10ISBN: 978-1305576247 Exercise 7
Identify and discuss three of the psychological characteristics that help an entrepreneur identify and describe customers. Also, explain how the product life cycle will affect the purchasing behavior of these customers.
Explanation
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Consumer behavior:
The various patterns...
Entrepreneurship 10th Edition by Donald Kuratko
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