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Global Business Today 8th Edition by Charles Hill
Edition 8ISBN: 978-0078112621Global Business Today 8th Edition by Charles Hill
Edition 8ISBN: 978-0078112621 Exercise 16
National Differences in Political Economy
Use the globalEDGE™ site to complete the following exercises:
One way that experts analyze conditions in emerging markets is through the use of economic indicators. The Market Potential Index (MPI) is a yearly study conducted by the Michigan State University Center for International Business Education and Research (MSU-CIBER) to compare emerging markets on a variety of dimensions. Provide a description of the indicators used in the index. Which of the indicators would have greater importance for a company that markets laptop computers? Considering the MPI rankings, which developing countries would you advise such a company to enter first?
Use the globalEDGE™ site to complete the following exercises:
One way that experts analyze conditions in emerging markets is through the use of economic indicators. The Market Potential Index (MPI) is a yearly study conducted by the Michigan State University Center for International Business Education and Research (MSU-CIBER) to compare emerging markets on a variety of dimensions. Provide a description of the indicators used in the index. Which of the indicators would have greater importance for a company that markets laptop computers? Considering the MPI rankings, which developing countries would you advise such a company to enter first?
Explanation
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The Market Potential Index (MPI) rates e...
Global Business Today 8th Edition by Charles Hill
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