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Business Driven Technology 6th Edition by Paige Baltzan
Edition 6ISBN: 9780073376905Business Driven Technology 6th Edition by Paige Baltzan
Edition 6ISBN: 9780073376905 Exercise 1
The World Is Flat-Thomas Friedman
In his book The World Is Flat, Thomas Friedman describes the unplanned cascade of technological and social shifts that effectively leveled the economic world and "accidentally made Beijing, Bangalore, and Bethesda next-door neighbors." Chances are good that Bhavya in Bangalore will read your next X-ray, or as Friedman learned firsthand, "Grandma Betty in her bathrobe" will make your JetBlue plane reservation from her Salt Lake City home.
Friedman believes this is Globalization 3.0. "In Globalization 1.0, which began around 1492, the world went from size large to size medium. In Globalization 2.0, the era that introduced us to multinational companies, it went from size medium to size small. And then around 2000 came Globalization 3.0, in which the world went from being small to tiny. There is a difference between being able to make long-distance phone calls cheaper on the Internet and walking around Riyadh with a PDA where you can have all of Google in your pocket. It is a difference in degree that's so enormous it becomes a difference in kind," Friedman states. Figure 1.10 displays Friedman's list of "flatteners."
FIGURE 1.10 Thomas Friedman's 10 Forces That Flattened the World
Friedman says these flatteners converged around the year 2000 and "created a flat world: a global, Web-enabled platform for multiple forms of sharing knowledge and work, irrespective of time, distance, geography, and increasingly, language." At the very moment this platform emerged, three huge economies materialized-those of India, China, and the former Soviet Union-"and 3 billion people who were out of the game, walked onto the playing field." A final convergence may determine the fate of the United States in this chapter of globalization. A "political perfect storm," as Friedman describes it-the dot-com bust, the attacks of 9/11, and the Enron scandal-"distract us completely as a country." Just when we need to face the fact of globalization and the need to compete in a new world, "we're looking totally elsewhere."
Friedman believes that the next great breakthrough in bioscience could come from a 5-year-old who downloads the human genome in Egypt. Bill Gates's view is similar: "Twenty years ago, would you rather have been a B-student in Poughkeepsie or a genius in Shanghai Twenty years ago you'd rather be a B-student in Poughkeepsie. Today, it is not even close. You'd much prefer to be the genius in Shanghai because you can now export your talents anywhere in the world."
What can students do to prepare themselves for competing in a flat world
In his book The World Is Flat, Thomas Friedman describes the unplanned cascade of technological and social shifts that effectively leveled the economic world and "accidentally made Beijing, Bangalore, and Bethesda next-door neighbors." Chances are good that Bhavya in Bangalore will read your next X-ray, or as Friedman learned firsthand, "Grandma Betty in her bathrobe" will make your JetBlue plane reservation from her Salt Lake City home.
Friedman believes this is Globalization 3.0. "In Globalization 1.0, which began around 1492, the world went from size large to size medium. In Globalization 2.0, the era that introduced us to multinational companies, it went from size medium to size small. And then around 2000 came Globalization 3.0, in which the world went from being small to tiny. There is a difference between being able to make long-distance phone calls cheaper on the Internet and walking around Riyadh with a PDA where you can have all of Google in your pocket. It is a difference in degree that's so enormous it becomes a difference in kind," Friedman states. Figure 1.10 displays Friedman's list of "flatteners."
FIGURE 1.10 Thomas Friedman's 10 Forces That Flattened the World
Friedman says these flatteners converged around the year 2000 and "created a flat world: a global, Web-enabled platform for multiple forms of sharing knowledge and work, irrespective of time, distance, geography, and increasingly, language." At the very moment this platform emerged, three huge economies materialized-those of India, China, and the former Soviet Union-"and 3 billion people who were out of the game, walked onto the playing field." A final convergence may determine the fate of the United States in this chapter of globalization. A "political perfect storm," as Friedman describes it-the dot-com bust, the attacks of 9/11, and the Enron scandal-"distract us completely as a country." Just when we need to face the fact of globalization and the need to compete in a new world, "we're looking totally elsewhere."
Friedman believes that the next great breakthrough in bioscience could come from a 5-year-old who downloads the human genome in Egypt. Bill Gates's view is similar: "Twenty years ago, would you rather have been a B-student in Poughkeepsie or a genius in Shanghai Twenty years ago you'd rather be a B-student in Poughkeepsie. Today, it is not even close. You'd much prefer to be the genius in Shanghai because you can now export your talents anywhere in the world."
What can students do to prepare themselves for competing in a flat world
Explanation
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Verified
Introduction
The case introduces the appropriate method that students need to adopt for competing in a flat world.
Prelude to attain Competitive Advantage
In today's flat world, students need to be proficient and unique in order to be different and valuable. To gain competitive advantage over other students in the industry, one needs to have thorough knowledge about information technology.
It is very important for any student to know how the business is operated and complete understanding of technology utilization. This knowledge would help students to achieve success in life.
Conclusion
This reflects that the students' need to attain complete knowledge related to information technology, to sustain competitive forces in current scenario.
The case introduces the appropriate method that students need to adopt for competing in a flat world.
Prelude to attain Competitive Advantage
In today's flat world, students need to be proficient and unique in order to be different and valuable. To gain competitive advantage over other students in the industry, one needs to have thorough knowledge about information technology.
It is very important for any student to know how the business is operated and complete understanding of technology utilization. This knowledge would help students to achieve success in life.
Conclusion
This reflects that the students' need to attain complete knowledge related to information technology, to sustain competitive forces in current scenario.
Business Driven Technology 6th Edition by Paige Baltzan
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