Business Driven Technology 6th Edition by Paige Baltzan

Exercise 10

Creating a Presence
More than 1 billion people are on the Internet. Having an Internet presence is critical for any business that wants to remain competitive. Businesses need their websites to create a "buzz" to attract customers. Ebusiness websites must be innovative, stimulating, add value, and provide useful information. In short, the site must build a sense of community and collaboration, eventually becoming the "port of entry" for business.
Project Focus
You are applying for a job at BagEm, a start-up ebusiness devoted to selling custom book bags that does not have any physical stores and only sells bags over the Internet. You are up against several other candidates for the job. BagEm has asked you to use your business expertise and website development skills to design and build a potential website. The candidate with the best website will be awarded the job. Good luck!