Business Driven Technology 6th Edition by Paige Baltzan

Exercise 28

Is Facebook Becoming the Whole World's Social Network
Facebook's growth, which we already know is massive, is truly a global phenomenon. Nations with the fastest membership growth rate are in South America and Asia. Is Facebook becoming the global phone book If you review InsideFacebook.com, you'll find a detailed analysis of the numerical growth rate of members per nation and the penetration Facebook is achieving among each nation's population. Particularly interesting was the monthly growth rate for Indonesia, the Philippines, Mexico, Argentina, and Malaysia-each of which showed about a 10 percent jump in Facebook membership in a single month. In a group answer the following:
What potential business opportunities could be created by a worldwide social media network or phone book
Facebook, which contains personal data on each member, is becoming the world's phone book. What are the implications of a world phone book for social change
What do you think would be the benefits and challenges of global social networking