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book Accounting Information Systems 1st Edition by Vernon Richardson,Chengyee Chang ,Rod Smith cover

Accounting Information Systems 1st Edition by Vernon Richardson,Chengyee Chang ,Rod Smith

Edition 1ISBN: 978-0078025495
book Accounting Information Systems 1st Edition by Vernon Richardson,Chengyee Chang ,Rod Smith cover

Accounting Information Systems 1st Edition by Vernon Richardson,Chengyee Chang ,Rod Smith

Edition 1ISBN: 978-0078025495
Exercise 17
Dell Computer used customer relationship management software called Idea Storm to collect customer feedback. This customer feedback led the company to build select consumer notebooks and desktops pre-installed with the Linux platform. Dell also decided to continue offering Windows 8 as a pre-installed operating system option in response to customer requests. Where does this fit in the value chain? How will this help Dell create value?
Explanation
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Customer Relationship Management (CRM): ...

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Accounting Information Systems 1st Edition by Vernon Richardson,Chengyee Chang ,Rod Smith
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