expand icon
book Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler cover

Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler

Edition 12ISBN: 978-0073521503
book Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler cover

Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler

Edition 12ISBN: 978-0073521503
Exercise 1
Explain how each of the five evaluation factors for a secondary source influences its management decision-making value:
(a) Purpose,
(b) Scope,
(c) Authority,
(d) Audience,
(e) Format
Explanation
Verified
like image
like image

Secondary sources are data sources refer...

close menu
Business Research Methods 12th Edition by Donald Cooper,Pamela Schindler
cross icon